Sticks and Stones

Trail to Rainbow Lake

Have you ever tripped on a rock or root while trail running? If you have ever been a trailer runner – the answer is yes.  Usually it happens when you are going to fast downhill; too tired running up hill or when have just stopped focusing on the run and what it is in front [...]

A Frog a Day…

Joshua eating his frog first thing in the morning

Last week an article came out in Fast Company called “What successful people do the first hour of their work day” (LinkedIn recommended read of the day). If you read TidBits last week, you know I am over-coming my hypocrisy and I am always looking for some suggestions on how to get all done in [...]

I’m a hypocrite

hypocrite

It’s true, I am a hypocrite. I realized this back in June while scrolling through the TrueHero Twitter feed. Inc.com posted an article “Stop Killing Your Credibility: 3 Steps”. When I got to step 3 I was really convicted “Practice what you preach, even if it hurts”. Immediately I emailed Andy the link with “We [...]

The Best of the Best Summer 2011 OR…. (so far!)

OR 30000 web

The echo of the front doors as you enter Salt Palace; long coffee line to get the coveted new mug of the season; walking into the main hall seeing Teva to your left and Columbia to your right, barely making it down an aisle before seeing a long lost friend, anticipating meeting new people you’ve [...]

Old School Cold Calling?

cold_calling_tips

Wendi here, from TrueHero. We just returned from Portland and the WWSRA Outdoor Industry Regional Trade Show. This is a great small show made of up sales rep and agencies showing product to specialty retailers from the Pacific Northwest. TrueHero has a few reasons for being there: 1) We designed and built the tradeshow booth [...]

This is how we do it…

RV sunset

Friday April 22, 2011 was officially Earth Day. Of course, most of us know that we should try to incorporate an earth day mindset everyday. Here at TrueHero we have been talking a lot about how we can reduce our carbon footprint. Let’s be honest, cutting back on resources can also reduce the time and [...]

Are you ready to rework?

Rework

This week I read Jason Fried and David Heinemeir’s book Rework. I am still digesting and processing. The book is like a small desert that you think will never be enough until you take a bite and taste how rich it is. Below are a few pieces that I keep rolling over in my mind. [...]

Hanging with the Wig-L-Wam Crew

TrueHero had a great opportunity to follow Wigwam Mills, Inc’s  Wig-L-Wam Van around Aspen and ESPN’s Winter X-Games this weekend! Check out the pics and videos we posted (more to come so keep watching!) on Wigwam’s Facebook Page! Wigwam is one of the leading sock companies in the world. They have been around for over [...]

Execute to plan…

As a buyer at May Company (now Macy’s) we had to write extensive business plans. It took hours, days, weeks to finish each plan. Every sentence HAD to start with an action word – Take, Engage, Maximize – you get the picture. After a month or two the business plans were finalized and forgotten by [...]

You can’t afford not to…

A couple of years ago my Mom asked me to help her (pro bono) on a marketing piece. A few days later she asked for help ordering office supplies, online baking and form building. At the time I was the West Regional Sales Manager for a company in the Outdoor Industry and didn’t have time [...]